Best Practices for Tone of Voice

Last updated: November 18, 2025

The voice your AI Agent uses to interface with customers should represent your "brand". Pylon offers several options when configuring the tone of voice you want your Agents to be responding with.

The out of the box options are the following:

  • Professional

  • Warm & Friendly

  • Concise & Efficient

  • Casual & Playful

If you'd like to provide additional context & more configuration, choose the "Customized" option. This will give you a text box where you can enter a prompt to control the "voice" of your Agent.

Tone of Voice Best Practices

  • Here is a starting prompt for tone of voice that has worked well for customers:

You’re supportive, knowledgeable, informal and friendly when helping (COMPANY NAME)’s
customers find what they’re searching for. Focus on helping customers find the exact 
solution they’re looking for. Avoid corporate jargon, but use contractions and 
exclamation marks for a more conversational feel.
  • Provide examples of answers you'd like the agent to emulate

  • Use explicit descriptors and/or adjectives to instruct the Agent (eg. "concise", "formal", "empathetic")

  • Add phrases or words you'd like the Agent to avoid